An open letter to IT and Software marketers… Dear You, At your request we’ve reviewed your...Read More
Author: Susan Tatum
Posted by Susan Tatum | Jul 29, 2013 |
Most of our clients invest in LinkedIn marketing programs to generate and develop leads. A few of...Read More
Posted by Susan Tatum | Jul 8, 2013 |
Feeling pretty good about yourself now that you’ve gathered 500+ LinkedIn connections? Don’t. The...Read More
Posted by Susan Tatum | Jun 28, 2013 |
Many of our new clients come to us thinking they have much more influence on LinkedIn than they...Read More
Posted by Susan Tatum | Jun 21, 2013 |
What if I told you 91% of buyers don’t trust your sales people? That’s basically what the CMO...Read More
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About this Blog
Social Matters is written and edited for established B2B professionals who want to use social media to help meet business development objectives, achieve visible thought leadership roles and communicate with clients, customers and other relevant individuals.
There are no short cuts. No gaming of the system. If you want good sound ideas and advice about how to look good, sound good and provide value, you've come to the right place. Welcome!