In this episode, we join James Robert Lay, CEO of Digital Growth Institute, to talk about the importance of digital growth diagnostics for businesses operating in today’s fast-paced and ever-changing technological space.Read More
Author: Susan Tatum
Posted by Susan Tatum | Jun 12, 2019 |
The goal of a LinkedIn business development program (or social selling, if you want to call it that) is to drive conversations with ideal prospects who ultimately turn into new clients or customers. From prospect identification and initial outreach to closing the sale, there are a number of places where these efforts can go off the rails; and if you’re not paying attention you won’t know how to fix it. You may not even know it’s happening.Read More
Posted by Susan Tatum | Jun 5, 2019 |
In this episode, eCommerce Consultant Curt Anderson talks about the importance of having a specialty and focusing on your strengths and core.Read More
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Social Matters is written and edited for established B2B professionals who want to use social media to help meet business development objectives, achieve visible thought leadership roles and communicate with clients, customers and other relevant individuals.
There are no short cuts. No gaming of the system. If you want good sound ideas and advice about how to look good, sound good and provide value, you've come to the right place. Welcome!