When business development programs don’t result in a full pipeline and enough new clients, too many people just do more. Send more connection invitations; more messages; more email; more calls.Read More
Category: LinkedIn Prospecting
Building relationships with most everyone you meet is a sure-footed way to steadily build and earn...Read More
Selling is a tough business to be in these days. A great business, but a tough one. It gets harder...Read More
It’s time to rethink the way you use LinkedIn. Without some of us even noticing, LinkedIn...Read More
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About this Blog
Social Matters is written and edited for established B2B professionals who want to use social media to help meet business development objectives, achieve visible thought leadership roles and communicate with clients, customers and other relevant individuals.
There are no short cuts. No gaming of the system. If you want good sound ideas and advice about how to look good, sound good and provide value, you've come to the right place. Welcome!