In this episode, we join Henry Kaminski, The Brand Doctor and Founder & CEO of Unique Designz, in a discussion about how to use personal branding to differentiate

In this episode, eCommerce Consultant Curt Anderson talks about the importance of having a specialty and focusing on your strengths and core.

In this episode, we join Shawn Freeman, Founder & CEO of TWT Group, Inc., in a discussion how company values help businesses focus, attract talent, make decisions and more

In this episode, we join Mike Saunders, The Authority Positioning Coach, in a discussion about in a discussion about using authority positioning to differentiate your brand from your competitors’

In this episode, we join Greg Linnemanstons, president of Weidert Group. Inc., to discuss creating confidence in the direction your business is going and increasing relevance through specialization

In this episode, we join Serenity Thompson, Managing Partner of A23 Advisors, to discuss using controversial topics to create dialogue and engagement in a digital media driven market

In this episode, we join Dave Orrechio, CEO of Bristol Strategy, to discuss using marketing to filter out unqualified prospects

In this episode we join Anna Goldsmith, Partner & Copywriter at The Hired Pens, to talk about standing out in a crowded market. Anna shares how business model decisions have made her company

In this episode we join Lawson Abinanti, founder of Messages That Matter, author and expert on the topic of positioning. Lawson shares his viewpoint on positioning.