For our first three years of running lead generation programs for B2B companies on LinkedIn (we...Read More
Over the last three months, my blog articles have gone from zero LinkedIn shares to over 30. What...Read More
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About this Blog
Social Matters is written and edited for established B2B professionals who want to use social media to help meet business development objectives, achieve visible thought leadership roles and communicate with clients, customers and other relevant individuals.
There are no short cuts. No gaming of the system. If you want good sound ideas and advice about how to look good, sound good and provide value, you've come to the right place. Welcome!